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November 3, 2005
By: Jamie Matusow
Editor-in-Chief
This holiday season, one cosmetic company aims to deliver more than a simple hello. GlossyGreetings, the brain child of CARGO cosmetics, feature a holiday card that includes a lip gloss-filled blister. The cards will be sold at Sephora, and other retail locations where CARGO is sold, starting this month. 100 percent of the profits from sales go to St. Jude Children’s Research Hospital. How did the idea come about? “Our award-winning gloss has been a consumer favorite and I thought it would make a great little gift to send with your holiday card or your tag. Plus I wanted a product that would help us raise money for our charity. And GlossyGreetings came about,” said Hana Zalzal, president and chief executive officer of the company. GlossyGreetings were printed by Dawn Canadian Litho Inc. and the lip gloss blisters were made by The Klocke Group. The thickness of the cards needed to be considered, so CARGO cosmetics chose paper that would not be too bulky. The artwork also presented a creative challenge as the lip gloss blisters needed to fit into the card design. More information: www.cargocosmetics.com.
The Endless Summer Dual Foamer dispenses a two-part liquid product in a light foam application. Molded components, produced by O-I, assist the dual foamer in delivering a consistent combination of ingredients. The package design includes a base, overcap and a body that holds two cartridges. Airspray International supplied the foaming system. More information: (800) 537-0178; www.o-i.com.
Foxy’s Sexy Bronzer tanning salon cream features a dark brown plush tube label. Introduced by FLEXcon, PLUSHprint is a flexible vinyl material featuring a suede-like texture. McDowell Labels worked with FLEXcon on the application. More information: (508) 885-8370; www.FLEXcon.com.
Crown Risdon has supplied a complete package, with double-end brush applicators, for the new Avon False Lash Effect Mascara. Risdon’s engineered Mascara Duo package offers the consumer two types of brushes—one for applying the base coat and one for the top coat. More information: www.risdon.com.
Rexam supplied the pump for Ilona’s Tea Wash Foaming Gel Cleanser. The skin cleanser contains four families of tea: green, white, red and honeybush. Kyung Shin Chemicals of Korea provided the bottles and decoration. More information: www.ilona.com.
SleeveCo created a seven-color label printed on high shrink PVC for Del Pharmaceutical’s American Idol toothpaste. The strategic placement of perforations allowed tamper evidence to be built into the primary label. Kids age six to 14 are the largest demographic for American Idol, and the toothpaste design plays to this demographic. More information: www.sleeveco.com.
Silgan Plastics supplied the stock 250 mL foamer oval PET bottle for Kiss My Face’s Salad Bar brand self-foaming hand soap. The oval is ideally suited to a range of counter-top and in-shower products. It is designed to work with Airspray International’s G3, T1 and WR-F3 pump foam dispensers. More information: www.silganplastics.com.
Axilone supplied the star-shaped caps for Thierry Mugler’s Angel perfume. The perfume is packaged as three mini perfumes in a gift box. Created through a bi-injection process, the cap is made of Surlyn and the plug is made of PE. More information: www.ileos.com; www.axilone-sa.com.
Gerber Grins & Giggles foaming baby wash for hair and body features the Airspray WaterGuard WRF3 pump, a custom 250 mL bottle and a transparent blue overcap. Offered in two fragrances, sweet pea and lavender, the product is dispensed as an instant, creamy, no-drip foam. More information: (954) 972-7750; www.airspray.biz.
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